Updated
David Beckham has turned his global fame into a lucrative business portfolio, with his fragrance operation alone generating millions of dollars in annual revenue as accounts for his perfume business show turnover of $8.3 million last year.
With more than $7 million recorded as profit, equivalent to roughly $23,000 in daily revenue, the former winger's fragrance range includes Instinct, Classic Blue, True Instinct, Bold Instinct and Classic Homme.
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The colognes are modestly priced between $16 and $66 and the business reportedly holds $10.5 million in cash and has assets valued at $13.8 million, highlighting the commercial value of a brand built around Beckham's public image and affordability.
His fragrances and other licensed luxury products are managed by Seven Global LLP. Established in 2015 as a joint venture between Global Brands Group and Beckham, the company later came under the control of his DB Ventures business in 2022.
Its portfolio also includes his eyewear partnership with Safilo Group whilst Beckham's wider commercial success extends well beyond perfume as Forbes estimated his personal net worth at $1 billion in 2026.
His total earnings during his football career have been estimated at around $800 million, including playing salaries, sponsorships, endorsements whilst his playing wages alone are believed to have accounted for roughly $125 million–$175 million before tax.
The soccer star spent his career at Preston North End, Manchester United and Real Madrid before moving to the MLS with LA Galaxy before further stints in Europe with AC Milan and PSG.
He appeared in 729 club games and scored 129 goals, adding an extra 115 appearances captaining England at the international level along with 17 goals.
David Beckham sits with his wife Victoria before an Inter MiamiLAPRESSE
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Beyond smells, one of his most valuable investments is Inter Miami CF, the Major League Soccer club he co-owns as Forbes valued the franchise at approximately $1.35 billion in 2026, giving Beckham's reported 26 percent stake a substantial estimated value before financial adjustments.
The arrival of Lionel Messi has helped raise the club's international profile whilst his earnings have also been supported by major endorsement deals, including partnerships with Adidas, Armani, Gillette and other global brands.
Beckham has expanded into entertainment through production company Studio 99 and into wellness with investments including supplement brand IM8 so whilst the fragrance business represents only one part of his financial empire, the soccer star makes sure to diversify his range.
The profitability shows how Beckham continues to monetize his name long after retiring from football in 2013 as his fortune reflects a combination of licensing income, sponsorships, business ownership and investments whose values can fluctuate over time.