SpareBank 1 is committed to providing its customers with clearer, more intuitive payment information, taking a significant step forward with a new initiative enabled by Visa and supported by Snowdrop Solutions, a leading provider of advanced transaction enrichment technology.
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Customers can now see cleaner, more recognisable transaction information directly in their mobile banking apps. This includes accurate merchant names, high-quality logos, and precise purchase locations displayed on a map using the Google Places API within Google Maps Platform. These enhancements make it far easier for users to understand where a transaction originated, supporting SpareBank 1’s goal of delivering clear, trustworthy, and user-friendly banking experiences.
– When customers look at a transaction, they should immediately recognise where the money was spent. Some transactions have been harder to interpret than others. Now customers see the shop name and logo they know, and can find the store on a map with a single tap, both in the mobile app and in the online bank. It is a small change on the screen, but it makes everyday banking noticeably easier," said Lisa Ruch, Product Manager at SpareBank 1.
Snowdrop Solutions has supported the implementation through its enrichment API, which uses high-quality data, advanced technology and a growing set of AI-driven capabilities to transform raw, hard-to-read transaction strings into clear and trustworthy information. As a long-standing technology partner, Snowdrop continues to invest in next-generation solutions that help financial institutions deliver intuitive digital journeys at scale.
– We’re delighted to support SpareBank 1 in providing a clearer, more intuitive way for customers to understand and manage their day-to-day spending, said Ken Hart, CEO & Founder at Snowdrop Solutions. - Clean, accurate transaction information may seem like a small change, but it has a real impact on customer confidence and the efficiency of support services. Our technology helps banks deliver these improvements at scale, making everyday banking simpler and more transparent for everyone.
This launch reflects SpareBank 1’s and Snowdrop’s shared commitment to modern, intuitive, and reliable digital banking experiences, making everyday banking a little simpler for their customers.
